Sensitive + accessible communications
Case studies utilising Sensitive + accessible communications
11 projects demonstrating sensitive + accessible communications, ordered for your focus.
Streetohome Chosen Family Pods
Reframed the conversation on homelessness — from surface-level symptoms to root-cause understanding — through a communication system built for clarity, dignity and long-term engagement.
Chai Lifeline Canada - Annual Campaign & Family-Support Storytelling
Built the visual and narrative platform for a national children's-illness charity - annual campaigns, donor materials, program storytelling and event creative - through years where the organization's public voice and fundraising trajectory both had to grow at the same time.
St. Joseph's Hospice - Rebuilding the Brand Language for a Community-Facing Healthcare Organization
Rebuilt the visible language of a hospice from the inside - brand system, voice, editorial standards and campaign creative - so the organization's public face finally matched the quality of care it was actually delivering.
Rainbow Faith & Freedom — Design Direction
An advocacy campaign and communications system for a global nonprofit working at the intersection of faith, human rights and 2SLGBTQ+ inclusion.
Ivey Business Case — Broadband Access
Editorial design and information design for an Ivey business case on rural broadband access — dense material, made scannable.
Ivey Business Case — Debt Stigmatization
Business case design for an Ivey study on debt stigmatization — editorial layout built for clarity and dignity around a difficult topic.
Photoshop Composite — Behind the Scenes
A behind-the-scenes timelapse of a single Drawing Hope Project composite — every layer, every blend, from blank canvas to finished photo.
Rainbow Faith & Freedom — Infographics & Socials
Infographic and social design system for Rainbow Faith & Freedom — turning complex advocacy data into scroll-stopping social assets.
St. Joseph's Hospice — Connected Through Cooking
Video promo for St. Joseph's Hospice's Connected Through Cooking program — story, edit, motion and logo built as one piece.
St. Joseph's Hospice — Program Infographic
Program infographic for St. Joseph's Hospice — clear, warm, human information design for a healthcare audience.
Big Brothers Big Sisters - Mentorship Storytelling & Fundraising Creative
Told the story behind mentorship without turning young people into props - fundraising materials, campaign creative and community assets that led with the relationship, not the recruiting funnel.
Marketing & Communications Manager
2025 - 2026Chai Lifeline Canada
Conceived, wrote, designed and delivered the inaugural Rosh Hashanah Meal Program campaign across direct mail, print, email, organic social and paid - $140K+ net against a $40K goal
Creative Director, Marketing & Communications
2021 - 2023Ascend Fundraising Solutions
Personally developed pitch decks, strategy documents and creative concepts, travelling across Canada to present and defend integrated communications strategies to CEOs, executive teams and Boards
Director, Marketing & Communications
2019 - 2021St. Joseph's Hospice of London
Led CEO/Board counsel and internal + external COVID-19 communications with speed, accuracy and compassion
Board Director + Volunteer Mentor
2022 - PresentBig Brothers Big Sisters St. Thomas-Elgin
Governance, fundraising support, marketing and communications counsel and direct youth mentorship for an organization focused on youth potential, equity and lasting community relationships.
Selected Committee Member
2026Diabetes Canada - Aprons in Action
Contributing marketing, fundraising communications, community outreach and participant-engagement perspective to campaign awareness and the supporter experience.
Brand + positioning strategy, Integrated marketing + campaigns and Communications strategy.
