Skill

Documentary + patient/donor storytelling

Applied in the following roles & initiatives

Utilised across roles that shaped this practice.

Tailor for

Utilised during tenures at Chai Lifeline Canada, St. Joseph's Hospice of London, The Drawing Hope Project, Life in Detox and Fanshawe College.

Marketing & Communications Manager
2025 - 2026
Chai Lifeline Canada
Supported $7.5M+ in annual fundraising through campaign optimization, donor messaging and cross-channel execution
Director, Marketing & Communications
2019 - 2021
St. Joseph's Hospice of London
Created the enduring brand platform 'We are here for you...because of you,' strengthening community ownership, emotional connection and donor engagement
Founder + Executive Creative Lead
2011 - 2016
The Drawing Hope Project
Global media coverage including The Today Show, ABC World News and MTV News (filmed on-site at SickKids over three days)
Author + Independent Publisher
2018
Life in Detox
#1 Amazon Bestseller. Long-form editorial project translating addiction, treatment, shame, resilience and dignity into human storytelling. Owned voice, narrative, editing, art direction, production and launch campaign.
Professor, Advanced Photoshop
2018 - 2020
Fanshawe College
Taught third-year students advanced compositing, retouching, image-making and professional creative judgement

Commonly paired with